we have already been told that the Q3 results will be adversely impacted by the introduction of KinderJoy to US.
we have also been told that the previously announced addition of 15,000 new stores, will see the sales increase in Q3 and Q4.
So I am expecting a flat sales figure for March Qtr - we should here that in next two weeks or so.
What this announcement tells me, is that around 30,000 new stores will be stocking Yowies in US mkt.
Way less reliance upon Walmart.
Walmart are still supporting Yowie.
Kinder evidently spent a huge amount on their promotion, but it is wearing-off.
KinderJoy is simply a different product to Yowie.
I like the fact that the F/B promotion and advertising, the new books, the new animated videos etc, will be scaled over all these new outlets. All this new mktg can be used world wide. So big economies of scale.
I think the new Mgt and Board are turning this around.
All we need to see are consistent sales, and then cashflow breakeven.
It will come in time.
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