New product good product, when a mum with multiple kids in tow trying to get shopping done is at the Walmart and the kids want Yowies but they're too expensive (even as the no. 1 selling novelty candy) maybe the dinosaurs will deflect the attention.
Only child gets the Yowie, The child swarm gets Dino things.
Perfect for Walmart demographic. It's like a cheap, bigger and more depressing kmart crossed with coles with the soullessness of Audi