@drifta - seriously chill out, rambling on about a massive exit if it was one of these companies. The buying over recent couple of weeks have been because of the coming launch of Arcade X platform.
Yes in all probability it is ICI with its 350 million mobile phone users, and you are going to sell out because of that - prior to the launch.
Small company with small market cap, they have to start somewhere. Personally I will wait for the launch and see how it pans out. If I'm wrong so be it.