Ann: Swift Appoints Lee Hunter to the Executive Team, page-13

Share price will go where it will go unfortunately it is down for us. There is no doubt we are moving from speculation type holder base to a more LT growth orientated holder base. Similar to mining companies. As there production takes off the share price drops.
On thing is consistent here and the SW1 team have been running a tip top show IMO.
(i am sure it is not so seamless from the inside LOL)

Very selectively thought out steps years in advance.
The media advertising obviously been on the plan for a while now but has never been pushed or tried to make it bigger than it is.
The new appointment appears to be very credible IMO. Maybe this was another waiting for the right appointment to come along type thing. Does not seem to be a hasty decision at all.

Any way Daz i am not sure you can even talk about BIG in the same breath as SW1. but i guess you did LOL.

The only thing i can put down to the sell down is the vendor shares. Though these are not going to be sold IMO as they are going to a director of SW1.

I guess i am on the pro SW1 team side here at the moment. They have not done anything wrong and it takes years to build a robust company. It has not been that long really since listing 2-3years?

i am reasonably confident at these levels it could be the buying opportunity that most look for when trying to get an entry into a stock. I could be wrong also. I myself will wait for signs of strength in the SP before adding to my tally.

I look forward to doing this as well with a bit more effort than my original entry.

best of luck guys.