No offense but I often call this SUD the DUD. I think because day traders are terrified to touch it. It goes up a few pips and usually finishes lower than what it started the run incurring a 15%+ loss. Also, as has been stated the lack of communication and trust with management. This will go up one day, but it will not be until the day the deal sees actual product being sold to actual people. That's my 2 cents.