Yowie. The Chocolate tasted repulsive and the toy was boring. It was overpriced meaning repeat sales from convenience store "walk ups" were not likely to be forthcoming and the nostalgia factor was simple: as my wife and her friends said "The Chocolate tasted repulsive and the toy is boring".
That fund managers invested in this is a joke. Single item company with 1 basic channel of distribution. If ever there was a case of putting (rotten) eggs in a basket Yowie was it
Ann: Revenue Guidance Update, page-33
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