when Yowie launched back into Aust, Kinder did exactly the same...

when Yowie launched back into Aust, Kinder did exactly the same thing in Aust, as it has evidently now done in US.
when Yowie started distributing product via Aust distributor, Kinder suddenly started placing aisle displays in Woolies and probably Coles. They also placed displays of Kinders at checkouts.
In Woolies I was falling over the Kinder displays as they were in aisles away from chocs, in the dairy section etc.
Interestingly, the displays only lasted about a week or so.

So maybe this Kinder surge in product placement will not last.
Indeed YOW seem to be indicating that.

Kinder must be spending s...loads of money conducting these types of promotion, because it must be labour intensive?
Yow has not got the muscle to compete with labour.

Unfortunately we have been done-over. I cannot believe the run of poor news - disastrous news.
SP is now at actual cash backing.
Bottomfeeders will be licking their lips at the prospect of getting their hands of whatever cash is left.