Critical control points are far more ubiquitous than initially meets the eye. For instance, supply chain temperature monitoring from ‘farm to fork’ results in hundreds of millions of critical control points in Australia and the US. When it comes to perishable food, failure at a critical control point leads to food waste and food safety risk. Additionally, the causes for failure can also be identified by CCP. For example, whether a refrigerator door is open for too long or if the fridge fails altogether is crucial information for future prevention and contract enforcement. This same automatic monitoring function is scalable across a variety of verticals — CCP customer ACT Health, a vaccine storage facility, uses this same function to ensure regulatory compliance and vaccine quality assurance. According to CCP, the combined Australian and US food industry presents it with a total addressable market of 470 million monitoring points. Given the raft of paying customers CCP has on boarded this year, the sales pitch of cost-savings, assurance and compliance appears to be hitting the mark.
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