I don’t know if Cirralto has a competitor that offers the same services.
As for selling those services, from ASX CRO 2017 Activities Report announcement: “Execution of Reseller Agreement with Telstra Corporation Ltd. Cirralto has signed a reselling agreement with Telstra whereby Cirralto products and services will be resold by Telstra’s business channels”.
In last year’s AGM video https://www.cirralto.com.au/news/ (at 2mins and also at 12:40mins) they mention Telstra and other resellers and channels to market like Neto (which is also partnered with Telstra), XERO, MYOB, franchise groups ect. I did see that Flash Convert appears on Xero’s website: https://www.xero.com/au/marketplace/s/app-functions
CRO Price at posting:
6.9¢ Sentiment: Buy Disclosure: Held