Ann: Mogul Partners with AFLs Adelaide Crows Esports Team, page-48

Legacy eSports by the grand scheme of things is a small fish in a big pond... while they're one of the top orgs within Australia, the juicier deals are overseas (with your C9, Team Liquid, TSM, FaZe etc.). There's also no revenue from this deal, and streamers for Australia draw limited numbers so purchasers from exposure is stretching it. A good start, but I see this more of a marketing ploy rather than anything substantial.