RENT CONTINUES STRONG GROWTH ACROSS ALL CUSTOMER SEGMENTS
Rent.com.au Limited (ASX: RNT) (“RENT” or “the Company”), Australia’s Number 1 website dedicated to rental property, achieved more than 640,000 unique visitors to the website during March 2016 while also continuing to increase agent registrations and landlord listings in line with its content targets.
Key Statistics:
646,130 unique visitors (“UV’s”) to the site in March 2016
Achieved milestone of three consecutive months of over 500,000 unique visitors per month
Strongest monthly growth in real estate agent registrations, now more than 7,300 agents registered New record of active landlord listings
Continued strong user engagement metrics RENT Managing Director, Mark Woschnak, said the March 2016 operating results were pleasing, with strong growth in unique visitors, agent registrations and landlord listings.
The Company has set its core objectives for 2016 as:
Focus on growth in listings content from agents and landlords;
Completing the roll out of its national sales team;
Continued innovation in user experience and product development;
and
Preparing the next phase of the national branding campaign.
“We are seeing good results indicating progress towards meeting our core objectives for this year. The focus on content growth has resulted in our strongest month yet of new agent registrations and an all‐ time high number of non‐agent listings on the site.
Monthly Unique Visitors UV's Target “We fully deployed our national agent sales team during the month ahead of schedule and we are pleased with the early results.
Our recently announced reseller agreement with Veda extends the reach of our national salesforce, providing us with further ability to accelerate revenues from real estate agents as we continue to improve our enquiry levels which is what agents want,” said Mr Woschnak.
Mr Woschnak commented: “As previously announced, we are focusing our resources on driving faster growth in agent and non‐agent registrations as we look to increase our overall level of listings content from the approximately 80 per cent of national property listings currently on site.
Approximately 500 new agents registered with www.rent.com.au during March, more than 6 times the average of the preceding 8 months, and we expect that this will be reflected in an increase in listings content over the coming months, similar to the continued growth in non‐agent listings we continue to anticipate.”
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