I think its a little bit unfair to call it 'deceiving', as it implies a deliberate attempt to trick investors.
Whilst Latin Autos has 4 websites, each of these are designed to specifically address their target location and thus each one is suitable for a particular country and may not be suitable to other countries.
CarSales for example, works well in Australia, but the way of marketing and design might not work in another country as it has an Australian bias.
You could then say that LAA potential is 4 country wide, whereas Carsales at the current time only has potential in the one country.
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