Anyone can build a social media / other trad media monitoring platforms, just see the myriad of them (Streem, Cision, Brand 24, Meltwater, Isentia, and many others).
The real question is can they get access to the larger style government contracts and more encompassing / detailed roles.
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- Ann: Isentia H1 FY19 Results and Strategy Presentation
Ann: Isentia H1 FY19 Results and Strategy Presentation, page-63
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