Why are businesses going to want to pay someone else to set up their loyalty program?
How are they going to value the trade of loyalty points for tokens?
Why would the majority of consumers want to abandon the easy to use systems and cards used by most retailers and move to a digital wallet structure?
Where will the drive for adoption come from?
Most major retailers have already fully integrated their rewards systems into other offerings like credit cards and mobile apps. Why would they abandon that infrastructure?
Is the only competitive driver for this the blockchain attached on the back end?
A lot of fancy ideas with no substance imo.
IVO Price at posting:
0.8¢ Sentiment: Sell Disclosure: Not Held
