Interesting to see Carosa upping the ante. Over the years the big man has a habit of backing small assets into distressed outfits, then re-badge and fatten then up to squeeze a return along the way. Think Qanda/Collaborate (CL8), Crowd Mobile (CM8), and of course Adeffective/Shoply (SHP).
He backed OHKI and Eljo on the cheap into SHP, but since then there's been heavy dilution at 1.5c from Warcom and eStore acquisitions, and so would need more shares to keep up and make a reasonable buck in the long run.
Either way, can't fault the man when he's now got more skin in the game.
Sadly, with hundreds of millions of shares persistently sold down in the past 12 months and if this continues in the new financial year, Carosa/associates would need a few more stashes of $120k to help keep the share price above 1.5c.
Pity none of this changes the reality of Shoply as a sub-scale business still some distance away from profitability.
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