They have very clearly been released as Supa Soco products and the agreement is very clearly for international sales and distribution, this is why the share-price isn't putting any value on it as yet.
No cash needs to change hands, a merger of companies based on agreed values, a 50/50 split would be a good result IMO as even though they have nothing outside the product itself, it's the product that sells, ours are just not getting the sales, popularity is just not there and we essentially got shut out of the Chinese market.
What reason once the product is proven popular and is flying off the shelf with everything humming along nicely would they then turn around and decide to give us a good deal on a merger?
Either Charles and crew are sitting on price sensitive information or there just isn't any hidden positives in this relationship with Soco, would be great to proven wrong but alas that may be reason to be investigated for breaching listing rules.
I can tell you right now with these very clear questions on price sensitive information being raised in writing on a public forum there is none to be released, any hack of a company would put out a simple "we got our approvals and have begun producing the new models to fulfill orders" or indeed clarify any "hidden upside" to the relationship between us and Soco.
Realistically it just doesn't exist, the history of this company says it all really, they just aren't good deal makers, what reason is there that this time will be any better than any other deals they have made over the years?
If you really believed any different with any conviction why would you not be buying up as many shares as you could afford?
If I actually believed it was a 50/50 ownership/ partnership of Supa Soco I would be putting 100 times the capital I currently have at these prices and I'm pretty sure I wouldn't be the only one, Phil would certainly be following Charle's lead pumping some cash of his own into it.
We have at least one last disappointment to be announced before the path is clear IMO which is the delay in approvals and subsequent lower than expected sales, when this happens (and I fully expect it will) questions should be asked as to why no timely updates were provided.
I really wont take any pleasure in being right as it means more downside, I would much rather be well wrong and see it multibag several times over 
