Prices needed to be cut at WOW and I guess margins a bit too.
But margins can be worked on over time.
I'm not bagging Aldi but Aldi really only exists as the majors had lost their way and Aldi offered (and still offers) a good bang for buck on the basics and some good quality offers too.
But, Woolworths is starting to shape up as the families default shop, and that really diminishes the end for an alternative.
Prices needed to be cut at WOW and I guess margins a bit too....
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