Ann: Change of Director's Interest Notice, page-7

Thanks Klogg, great reply. I agree with you regarding piracy.

I suppose the internet only disrupts the distribution side, high quality content creation is still essential. Not sure the cost of entry will be much lower, isn't most of the cost related to equipment, skilled staff and other production costs as well as license fees which will remain the same?

I think the internet leads to greater competition, since people can choose any content from all over the world. This may lead to a situation where a small number of highly popular programs command huge sums of money, which is probably how it currently is but on a local level. Now, with easier access to global markets, the effect will become more pronounced.

The market will remain segmented in terms of there still being a need for different types of content but each category will be dominated by a small number of global hits. Overall, as long as BYI churn out hit shows, they should do well and the only thing that has changed in this regard is that the bar has been raised.

What is the long term effect of having giants like Netflix, who compete on cost and choice, as key customers?