IMO - at these prices CL1 is likely to start being targeted as a yeild play - based on its current dividend policy and 100% franking.
Should it execute on its growth strategies in SMSF and Portfolio then s/h’s will get a double whammie.
As to Class’s competitors - it has always had to face the headwinds of incumbents, either through incumbents clients reticence to move to “the new or different solution” or incumbents practicing counter tactics such as negative rhetoric or promises of future delivery of solutions by themselves. All this is normal shinanigans of business.
IMO Class needs to continue to pioneer and innovate and not be distracted by competitors trying to catch up and “me too” them. Globally success in today’s software/cloud market place is predicated around strong innovation and delivery and leading from the front with the drive for greater efficiency and smarter/better solutions. These are the solutions the consumer is looking for - both in retail and commerce. There are many great examples of this in today’s rapidly changing market place where the stewards of these business for sure keep an eye on their rear vision mirror but an even tighter grip on the steering wheel as the accelerate at full speed on highway called “the future” that is actually not yet built, a place where the words “can’t” and “limits” don’t exist.
CL1 Price at posting:
$2.14 Sentiment: Buy Disclosure: Held