Even though officially this is not a 'price sensitive' announcement, the market is responding as expected given the expertise and credentials coming onboard. There's much to like about the news and particularly the fact that Livery left Swisse just a fortnight ago, surely his decision to change must have been weighted accurately especially in consideration that his remuneration is geared towards equity in Bod with performance milestones linked to revenue and earnings, but most revealing are the additional incentives included in the case of an approved and completed takeover bid.
I just wish I had bought more when it was trading sideway in the 40s.