ELS 4.35% 42.0¢ elsight limited

Ann: Appendix 4C - Quarterly & Activity Report, page-2

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    A Company going places!


    • Sales and marketing; pre-and-post sale support; business development; all requiring an increase in headcount.
    • Product manufacturing – to fulfil increased customer orders as the business ramps up.
    • R&D: In addition to ongoing engineering, new products and market segments are at the heart of R&D activities. During this past quarter there were six main pillars to this activity: 1) Autonomous cars: Research toward the unique needs of the nascent Autonomous Vehicle market; 2) Tactical Drones: Adaptation and tuning of the Multichannel platform to address this attractive market segment; 3) Broadcasting: Hiring of two industry experts to improve and add differentiating features to our DSNG (Digital Satellite News Gathering – typically a broadcast Van) replacement news gathering solution; 4) Telemedicine: Final tweaking of the product as the Company gets ready to launch sales of our new “SmartMedicase” product into the ever-growing Telemedicine market; 5) Cost reduction and miniaturisation: Shrinking the Multichannel technology for integration into OEM equipment and developing required new capabilities in an effort to win tenders on performance and features rather than pricing. This highly strategic process is aimed to dramatically reduce the Bill of Materials (BOM) of the Multichannel to further improve our Gross Profit while potentially opening new, price sensitive applications for the Company beginning in the second half of 2018; 6) Continue engineering: Continuous support of sales activities, bug fixing, customer need for new features, and new version releases.
 
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