For me it (increase in ASR) reflects subscribers responding to a real need for their products suite in the market. I love how courageous and bold the team is being in driving top line growth and long term, repeat customer patronage. It’s the mantra of “We are happy with the Livetiles’ set up. They are always innovating. Why would we change to a different platform. Our team is very familiar with it”, that will be the driving force for continued revenue growth.
At present, while ASR figures are excellent. The market may just want to see at what expense increased ASR came in at. If it was a one off sale, maybe then I’d be hesitant. But given their prolonged revenue structure and their major global partnerships, I’m excited for the years ahead.