The possible marketing approach is in question here. I would...

The possible marketing approach is in question here. I would rather want to see it as am "introductory price" (or similar) rather than as a "clearance item" (or price). One is trying to alert interest in, build upon the reach of, etc. The other infers a mistaken takeup, a no further stocking, a potential mistake, etc. So, is it showing as /in the clearance aisle or as an introductory new item? Equally, under contract, the early stages would likely be loaded in favour of WOW (especially under the introductory, try, promotion style of approach rather than as any sort of rock solid, absolute buying commitment /minimum purchasing requirement, etc).