Aldi marketing, page-39

just an observation on random comments from people I meet Aldi does have prominence as a value based
retailer and store traffic is growing steadily,WOW have brought in value based measures that are clearly impacting Coles point of difference meaning it is very difficult to find extraordinary value across the range of products , Woolies were the leaders about a decade ago and appear to be revisiting the strategy of days gone < I know shop at Woolies occasionally Coles primarily due to location and Aldi rarely as I do not have the required patience to wait in a line---as an aside I also note the large number of Used Cars that do not appear to be selling unless price meets the market, in short I think money is very tight in our community so am hoping for a positive Friday but I dont expect miracles its a tough world