why is this company struggling so much?, page-9

( I shall start out with a preface: I don't own MOX, never have, never will, am not shorting and never will; I physically dislike IOCG plays, this is why I'm here)

Chestermate; your first sentence basically sums up the reasons why Monax is struggling. The team at MOX are the smartest academics in South Australia.

That doesn't make them good businessmen.

I mean, if someone walked up to me and said "Blythefan, mate, I've got these Boffins and they've got this great idea how to get rich as a middle east dictator."
"Oh yeah?" I may say. "How?"
"Well, what they want to do, right, is spend 5 years taking measurements of the density of the Earth's crust with a gravity meter over an area the size of Belgium. Maybe Spain. Then, based on nothing more than how dense the crust is, they want to drill 20 holes down to 1 kilometre each, to see what's going on down there. This will cost you at least $20M."
...

As far as a business concept goes, it is utterly bonkers. Just think about what MOX are telling you their business is about: turning your hard-earned into 1000m deep holes in the crust, to find 0.4% Cu at 750m.

This way a road to riches is not. Your academics may have the science right, to a point, but they certainly aren't smart or they'd have realised what a fantastic waste of money this whole donkey show is.

There. Said it. Its off my chest after 5 years.