I guess what Siren and so many of us are saying is: "SHOW US THE NUMBERS THAT REALLY MATTERS AND WE WILL BELIEVE YOU. DO NOT KEEP US IN THE DARK".
To date, this is not happening and is frustrating so many of us.
We are all happy to see the launching of Evils at Neiman Marcus and Soft Surroundings as well as to a certain extent, Agency distribution of Fillerina. These 2 projects are going to cost Cellmid or rather the shareholders a lot of borrowed money. If I invest some money, I expect a certain return. Where is it? Where is the forecast incremental revenue, costs, profits etc resulting from these projects? A Business Plan is not just photos and 2 months of fun fare. Key are the projected finances and return on investments. During project running, a comparison of forecasts and actuals should also be revealed.
So long as the management is not prepared to tell us and the market the numbers that really matter, we will remain sceptical.
CDY Price at posting:
39.0¢ Sentiment: Hold Disclosure: Held