China CFDA Registration Process, page-25

The 600 k salary worries me Tbh for someone with a background that has nothing to do with milk.

Getswift is another example sky rocketing share and the two top dogs there getting paid more than annual revenues.

I can see why this would concern people

Love they are trying to be vertically integrated

Their branding really really really sucks. I should be able to google top infant formula and see them on a review somewhere but that doesnt look great. I see 20 other brands but not theirs. Wtf are they doing to sort out branding? Iga are majority independent stores some will stock it some won't. They need to sort out marketing.

Many aussie companies do well focus on china. Red wine is a good example with red being lucky in color and a status symbol of success. If wha can market as premium, organic, best start for baby, aussie made meaning quality and assured, this could be a real winner. China have money and now 2nd child policy.
India are much poorer and probably still breast feed a lot more than china.