Ann: Revenue Guidance Update and CEO Appointment, page-27

That has been one of the most disappointing things - they haven’t even used the IP. They have been talking about books and webisodes for years and still nothing. The animal figures are fine but it’s the Yowie characters that should have been drawing kids in and building the brand. Why would a kid be excited about getting a Nap or Diddy figure (and want to collect them) - they are basically just some weird looking creature, devoid of any character or context.