Hi guys, a new investor here last few days.
Great work by Scoobybuck and SeatForward. Kudos you two guys.
What drew me to BXN is the long term charts , which are looking fantastic over next 2- 3 years . I have read the posts of Scoobybuck, I am in full agreement with him and would like to add a following few lines to his thesis ( full credit to him ofcourse for digging deep into this one )
- Managing Director of BXN , Mr. N H Chua has 33 years experience in direct sales & general marketing, he got the earlier co New Image going full blast in NZ in a big way , but he was only a Senior Exec, great ramp up was there by him , but let down there by a crazy promoter. So all work came undone , but not the contacts built assiduously over more than ten years in all SE Asian countries, opening direct sales offices in many countries and working with the local managers there.
- This time Mr Chua has been very careful, bought a big stake in BXN , put himself in CEO position , no rivals or anyone above him in BXN.He is sole decision maker supported by three highly reputed guys in their own fields Dr French, Mr Parkin and Mr Ho.
- Dr.Peter French , the only Exec Director is a great expert in cellular and molecular biology , earlier BLT CEO , a highly recognized guy in his field and decorated by Australian Academy of Tech and Engg in 2015.
- Mr.Maxwell Parkin , a Non Exec Director is from dairy field with about 35 years experience and held senior positions in large dairy cos and NZ Dairy Research Institute , he seems to be the trusted guy for Chua having worked along with him in New Image NZ earlier. So this is a close knit team no doubt.
- Non Exec Chairman Ho has vast experience in sales & distribution field and will provide key inputs
- Recent tie up with NZ suppliers is a case in point for the dynamism of Mr Chua , he has also opened a Subsidiary Office ( a mandatory requirement in Malaysia I think ) for MLM, we all know Malaysia has a substantial Chinese population apart from Malays and Indians, it is a prospering economy with growing population and rising consumption patterns, Mr Chua speaks Malay, Han, a few other Chinese dialects and also Indonesian , he has vast contacts in Malaysia , Indonesia, Taiwan , Phillipines, Vietnam , Thailand ( he opened direct sales offices for his previous co New Image of NZ in all these countries ) and mainland China ( needless to say , mainland China can be penetrated only by Chinese origin guys ) . We have to recall his major ramp up in sales happened in Malaysia under New Image brand, this time he will easily repeat this act and go much further from the BXN stable of products ( BXN is his own set up after all )
- Mr Chua ( I think ) has good contacts in Canada also , he is educated there, he will try to fan out there also at some point if the MLM model will work there , not sure about this however.
- Scooby says MLM model gives a NP of 15 %, I beg to disagree, once the markets are set & rocking , we may be looking at 20 % NP upwards as it becomes a rigidly formalized structure with enough moats built in for high profits, no one will rock the boat as each one will make his own profits on a clock tick basis.
- China has recently removed the import duty on child health care products , a great news for the BXN
- I think conservatively Mr Chua will ramp up to a sales of 50 million dollars in two years and with a NP of about 7.5 million - 10.0 million dollars conservatively . May be 2.5 years at the outside, I think I am being conservative here.
- I would like to think we are looking at a SP of 1.00 Aussie Dollar conservatively in by 2019 Dec and SP should keep rising multiples in following years , but let us take one step at a time.
- Mr Chua and Mr Ho hold large chunks out of the 71 % held by first 20 holders, I am sure Mr Chua will deliver full value to BXN over next many years, he will have no hidden agendas here as he holds the reins of the co as Managing Director and is a major SH alongwith Ho.
- My take is just sit tight, keep adding and keep a five year hold at the maximum , see where this one goes over that time. My 2c , BXN should make patient LT holders pretty rich IMHO.
I know a few old holders are cut up with the mgmt for getting shares allotted to themselves at next to nothing SP earlier, but this is the way cookie crumbles in this end of the market. We can't beat these guys, so let us just join them and make our money along with them. Cheers.
Disc : I am extremely and positively biased towards BXN , DYOR GLTA
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