According to the newspaper today, of which 1/3rd was about footy, Brucie cannot go above 15% even with the new media laws because it would mean the ownership of more than one commercial TV license.
Remember that everything is about licensing. You go to university and pay a licensing fee to learn how to work in a particular paddock to pay off that licensing fee, then you need another licensing fee to start work, the AMA solely controls licensing of doctors, everything you do has a licensing fee.
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