Still downtrend?, page-9

Agreed on the health awareness point. My wife who has been drinking Diet Coke for as long as I can remember has this year stopped drinking it after becoming aware of the dangers of artificial sugar. As more people become more health conscious, this move away from sugary soft drinks will only accelerate IMO. From a technical analysis perspective, the chart clearly reflects this and the share price could possibly fall as far as $8.00 before it hits major support.