A few questions, corrections and observations with your post.
1. Why would Management register an 'au' domain for the US?
2. I think you mean Josh Swinnerton, not John.
3. sophisticatedinvestor.com.au redirects to a domain sitter - buy this domain.
4. The last CR (in Oct 2016) went only to Peloton and Veritas (and was at 4 cents).
5. Sometimes businesses buy other domain extensions to protect brand.
I do commend your detective work. I would have thought www.medadvisor.net.au would have redirected to their .com.au site.
We do have an ex-Director of the Walgreens Boots Alliance on our Advisory Board so international expansion is definitely on the cards. We also have the COO from (realestate) REA.AX as an advisor.
My post on the other thread referenced HealthEngine, a possible competitor, but with only 15,000 app users, we have over 500,000 active users (700k+ registered). HealthEngine is being backed by ex (carsales) CAR.AX executives.
The health care market is ripe for digital disruption. Medadvisor is established, entrenched if you like, with pharmacy chains and can present a valuable service to customers regardless of their favourite chemist, doctor, ailment and medicinal brand.
Like you, I've been accumulating in the dips. This is a company I have patience in holding. I could sell for pips but believe a re-rate is coming.
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