During the half‐year ended 31 December 2015
the Company made significant progress against the objectives it set itself for the first 12 months post listing which were:
Increasing the volume of renter traffic to 500,000 unique visitors per month;
Increasing levels of rental property listings from non‐agent landlords; and
Increasing content from, and sales to, property agents.
The first of these objectives, site traffic, was achieved well ahead of schedule when the Company recorded 549,513 unique visitors to its primary website in October 2015, following that with 526,280 in November 2015.
Both agent and non‐agent landlord rental property listings have increased with the Company signing up over 1,000 non‐agent landlords in November 2015, a more than ten‐fold increase relative to the previous half year.
Agent registrations tracked strongly with the Company steadily increasing the number of rental property agencies registered to use its services to 6,656 at 31 December 2015.
It had also trialled a field sales team to commence sales to property agents.
This trial, conducted in Western Australia, has proved successful and the Company is intending to roll out a national field sales team by April 2016.
Significant changes in the state of affairs
The company successfully completed the issue of 13,169,875 shares using its 15% placement capacity under Listing Rule 7.1.
The Placement was completed at an issue price of $0.28 per share, raising $3,687,565 (before costs) which will allow the Company to accelerate its strategy of creating the complete rental marketplace.
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