LatAm Autos (ASX:LAA) has launched the first regional automotive content platform in Latin America to complement its online classifieds businesses.
Based on the success of a similar website offered by the company’s Peruvian business, todoautos.pe, Motorbit.com has been launched to provide a regional, Spanish speaking information and news source on the automotive industry.
The site will provide the ability for content integration with LatAm Autos automotive classifieds sites and offer select advertisers the ability to access a highly-targeted demographic of automotive customers in Latin America.
Content will comprise local, regional and international news and events that provides a locally relevant news feed as well as a global perspective to Latin American visitors
The company maintains the future opportunity to establish a Portuguese version of Motorbit.com targeted at the Brazilian market in the future.
LatAm Autos is a leading dedicated online auto classifieds and content platform with operations in six countries in Latin America - Argentina, Mexico, Ecuador, Peru, Panama and Bolivia.
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