One solid large partner and you soon turn from being a boutique to a serious supplier with a accessible parts channel and much lower risk for other companies to adopt your system and instantly it gains wider distribution. there are a few trucking monopolys in different sections of the aussie industry from transport and waste and to partner with a couple to give them a even further head start and your business the volume it needs to survive is not silly. Fox it the sort of bloke that if approached directly and got to sit in the truck would consider the right deal as he has interests everywhere and he does actually give a toss about drivers and public safety. Fox link with volvo is massive and volvo are always into inovation and need a edge in getting trucks into mine sites and that should be considered along with the 4 large trailer manufacturers locally.
Industry is hard in australia as there just isn't the volume but if you can get a major eastcoast council ( sydney city , sydney transport) to place in the tender that they want busses without noise , extra driver and passenger safety and brake dust you have a leg up as the only system about. You have to do the hard yards even if you aren't ready to supply that market today but actually go and introduce yourselves and create awareness your product exists. Drive the business from all angles, consumer, manufacturer, client user and industry sectors.
We can't just wait around for patent expiry and for volvo to design their own and have it on every truck as they have the ability in $ and technology to do this very fast without ABV when the time comes.
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