Ann: Technology Update, page-4

Yes, fantastic news that they are increasing fuel cell stack life. This effectively reduces lifecycle costs and increases overall value of the system. Heading towards 10 years is what the heater manufacturers mostly want to hear and we will get there.
For now this is great and bringing capital costs down is next.

EU subsidies designed to kick this tech off are being push fairly hard and full market introduction and acceptance will only increase from here. CFU is very cheap and the risks in technology are reducing.