Seems to me that the supermarkets are on a war footing with all their suppliers. I am a farmer and I know what they are like to deal with. Look at what they have done to the dairy industry and are attempting to do to the egg producers.How about the destruction of the Australian wine industry when stupidly the old Rosemount ceo thought doing business with a supermarket was a good idea? To think that colesworths has anyone's best interests at heart other than their own is moronic.
Coke is a different story, it has it's own flavour and the marketing behind it supports the premium price. Imagine the street cred of kids drinking home brand cola???
If I was running CCL I would get on a war footing too - I would employ ex-military strategists and plot to destroy the power of the supermarkets - they are after all the ultimate parasite - they will destroy their own business eventually unless they are restrained.
CCL Price at posting:
$12.93 Sentiment: LT Buy Disclosure: Held