You will see more orders enter for buyers and sellers withdrawing if the announcment on Friday is impressive before the market opens. Generally they will make the announcement 9am which gives an hour for a flurry of bids to enter to create an opening price. For me the collab is just a bonus, I'm waiting for the hard launch(due any day) and advertiser agreements.
Good luck long term holders -Currenly 20mil mkt cap easily scale up to 60mil mkt cap which is conservative that would bring us up to that infamous 10cents price point.
Catch you on Friday
EM1 Price at posting:
3.4¢ Sentiment: Buy Disclosure: Held