Ann: POSCO Transaction Complete, page-279

Its a good point, but do we actually need a person being paid $100-150k to result in better communication? Personally, I dont think so - we just need management to adopt a more communicative approach. AT could get on the twitter account every month for a Q&A with shareholders. Also, someone is presently responsible for preparing ASX announcements and the other reports that a publicly listed company is required to prepare and release, so I dont know why there would need to be another person employed. They probably contract this out anyway.

Having said this, a good marketing/PR/Communications Manager isnt just external communication, they can actually have an impact on how the company operates. For example, the missing of stated deadlines is the major issue I have with GXY, and a competent communications executive would hopefully be able to ensure that promises made are delivered. From the outside, it seems to me that there is a lack of internal accountability in the company. That is - if something is promised and not delivered, then it doesn’t seem like there are consequences.

Cheers