Ann: Appointment of Executive Director, page-33

the guys from ISDC have been trying to do IF business in china for 3 years. they had their own brand but got NOWHERE with it. They were selling product with a little as $0.50 per tin margin.......(the whole supply chain in china is based on razor slim margins for everyone in the supply chain and the retailer takes as much as they can.....the whole model is based on low margin but high volume).......so imagine how little ISDC will get for wholesale deals for WHA.......and except for named account (aiyingdao and a few others), ISDC has exclusive rights to the brand for wholesale distribution in China.........

$130m in POTENTIAL revenue is a totally misleading and irrelevant number......its a vanity number only