So YOW has a great presence, but you never noticed until reading about Yowie on HC?
Maybe to add to your recommendation of putting this in the hands of coke fuelled consultants, YOW could somehow lure Mum's to HC where they'd at some point see the light, as you have.
Not stereotyping mate, and no offence to YOW holders, but there's possibly better credentialed people out there regarding the future of YOW than some dude scoping Target and Kmart for a new suit.
YOW Price at posting:
16.5¢ Sentiment: None Disclosure: Not Held