SER 11.1% 1.0¢ strategic energy resources limited

Ionic Capital Raise, page-123

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    A solar-powered eartag that allows farmers to contain their cattle using invisible “virtual” electric fences is close to becoming a reality, with its inventor seeking $2.4 million in venture capital to move to the commercialisation phase.
    The Ceres tag was promoted yesterday at an agricultural technology forum in Toowoomba by executive director David Smith, in a “Shark-Tank”-like environment at the Food Leaders Australia forum yesterday. It saw 10 start-ups pitching for more than $20m from agtech investors to advance their farm-focused innovations.
    Mr Smith said the smart eartag, which will weigh about 30 grams and cost about $30 each, will provide farmers with information about each animal’s location, health and movements even when the owner is distant from the property.
    The patented matchbox-sized ear tag, which will be suitable for sheep when mass production brings its price down to $10, also qualifies as the mandatory government-required electronic identification tag that must be inserted in the ear of every calf after birth to guarantee meat traceability at slaughter.
    Mr Smith believes the Ceres tag — which can be programmed by a farmer drawing an imaginary “paddock” boundary on his ipad to deliver small electric ear-shocks to livestock, discouraging them from crossing the virtual fence line — has a potential market of 30 million cattle and 70 million sheep in Australia.
    Its development already has the backing of CSIRO and industry R&D body Meat and Livestock Australia, but Mr Smith is looking for a commercial backer to buy 20 per cent of the business in return for a $2.4m capital injection, resulting in the first commercial trials and mass manufactured tags within two years.



    http://www.theaustralian.com.au/bus...s/news-story/37c76c1d6e6eb9f9ebf2297a5e58efdd


    Ear-tag satellite link could lock in cattle without fencing


    https://www.coolum-news.com.au/news/ear-tag-satellite-link-could-lock-cattle-without-f/3209331/

    Mr Smith believes the Ceres tag — which can be programmed by a farmer drawing an imaginary “paddock” boundary on his ipad to deliver small electric ear-shocks to livestock, discouraging them from crossing the virtual fence line — has a potential market of 30 million cattle and 70 million sheep in Australia.



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