Pretty sure that once Coles say they would love to start distributing there brands (probably due to not wanting to annoy customers any longer by sending them away to Woolies and independents to buy their fave Gage Roads product) Then the boys at Gage Roads will be delighted to play ball....on their own terms of course rather than the old days when Woolies could dictate terms!
Legitimising The Brand, page-3
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